Sales Promotion and Personal Selling

Sales Promotion is essential to comsumers that purchase Jordans online. Jordans are retailed at about $150 to $200 depending on the size. So when a consumer wants to purchase Jordans online they like to be offered deals, such as free shipping and ten to fifteen percent off purchases. In fact on the website jordans are promoted with deals like make a purchase over $150 and get free shipping or $20 off your next purchas. Once Jordans are sold out in retail stores, their price goes up in value because the supply just decreased. Thats why alot of people, even people I know, purchase Jordans when they are realeased and sometimes before they are even released just to sell them for double or triple the price. The price for a pair of jordans on craigs list cost more than 300 dollars. My neighbor josh buys two pairs of every jordan that he wants just to sell a pair for about $100 profit for himself. People make a living off of seling their Jordans because they like to sell Jordans that havent been released for years and wont be re-released for a while. Small Business owners start small businesses by selling Jordans, and thats personal selling because the owner would get most of the profit. However most of the personal selling of my compnay happens online and from person to person. I have actually sold several pairs jordans that i have bought because i paid so mcuh for them and i was so afraid to mess them up so i kept them brand new. I had a pair of Olypmic 7s that bought for $120 and wore them twice because i didnt want them to get messed up and eventually I gew out of them and sold them for $200. Overall sales promotion is key when it somes to promoting and selling a new pair of Jordans. Also theirs a couple of ways you could look at personal selling when it comes to Jordans.
ONE OF THE MANY PAIRS I SOLD.